2012 Lift and Access Showcase Update

Lift and Access Showcase & Symposium is an event unlike any other in the lifting equipment industry. For the first time, the Showcase & Symposium will be held on the East Coast. Additionally, Lift and Access has teamed up with Rental Equipment Register (RER) and Ritchie Bros. Auctioneers to bring a wide range of manufacturers and vendors to the attendees and enable them to take part in one of the largest public auctions of the year while attending the Showcase.

This year, the event will encompass the Symposium educational sessions, Showcase machine demonstrations and walk-around presentations, and a Vendor Pavilion exhibition on October 24.

The exhibition will be co-located and held in conjunction with the Ritchie Bros. unreserved public auction— with special emphasis on  cranes, lift and access equipment—on October 25.

In addition to the traditional lifting equipment, this year’s Showcase will also feature a broader selection of equipment.  Skid steers, light towers, and mini-excavators are just a few of the additional products that will be on display at the event. Plans also call for the presentation of many of the largest self propelled boom-lifts in world along with some of the industries highest capacity telehandlers.

The event will be divided into two days. On Wed., Oct. 24, VIPs will have exclusive access to the demonstration products. Executives will also have the opportunity to attend a Symposium session on Tier 4 engine updates, to be held at the Ritchie Bros. facility. On Oct. 25, anyone attending the auction will have access to the Showcase displays, conveniently located on the auction grounds.

Rob Blackadar, Ritchie Bros. Auctioneers’ divisional manager for national accounts, said: “We are really expecting a strong presence from many key customers, some of them the largest contractors in the world. This is an opportunity to connect with buyers of new and used equipment during the collocated events. It will be an experience like no other in the industry.”

Now in its sixth year, the Lift and Access Showcase & Symposium is an interactive industry event developed by MCM Events and the publisher of Lift and Access magazine, for equipment manufacturers and aftermarket vendors to connect with buyers and users of a variety of lifting and construction equipment. More than 100 pieces of equipment will be displayed and available for hands-on demonstration. Educational seminars and product demonstrations will be presented throughout the event on Oct. 24.

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